
Data Retention and Deletion Policy for SmileGen
Effective Date: December 2024 | Last Updated: December 2024
This policy outlines how SmileGen handles the retention and deletion of data, including Protected Health Information (PHI) collected through our dental visualization service.
| Data Type | Retention Period | Deletion Method |
|---|---|---|
| Before images (patient photos) | 30 days from creation | Automatic purge |
| After images (AI-generated) | 30 days from creation | Automatic purge |
| Video transformations | 30 days from creation | Automatic purge |
| Patient name | 30 days from creation | Deleted with transformation |
| Patient email | 30 days from creation | Deleted with transformation |
| Patient phone number | 30 days from creation | Deleted with transformation |
| Data Type | Retention Period | Deletion Method |
|---|---|---|
| Practice owner email | Duration of subscription + 30 days | Manual deletion on request |
| Practice name | Duration of subscription + 30 days | Manual deletion on request |
| Location ID | Duration of subscription + 30 days | Manual deletion on request |
| Credit purchase history | 7 years (legal/financial requirement) | Automatic purge |
| Subscription records | 7 years (legal/financial requirement) | Automatic purge |
| Data Type | Retention Period | Deletion Method |
|---|---|---|
| Server/application logs | 30 days | Automatic rotation |
| Audit logs (database access) | 1 year | Automatic purge |
| Rate limiting data | 24 hours | Automatic purge |
SmileGen processes facial photographs for AI visualization purposes. We do NOT:
Photographs are processed solely to generate cosmetic smile visualizations and are automatically deleted after 30 days. No biometric data is retained beyond the standard image retention period.
To request deletion of your smile transformation data:
Practice owners can delete transformation data using any of these methods:
Self-Service Deletion (Recommended):
Bulk/Account Deletion:
Email [email protected] with:
We process deletion requests within 7 business days and confirm completion via email.
All patient transformation data is automatically and permanently deleted 30 days after creation. No action is required for routine data cleanup.
The following data may be retained beyond your deletion request due to legal requirements:
All BiteBot and SmileGen data is stored in:
Patient images are temporarily shared with:
Patient contact information may be shared with:
To implement automatic data purging, the following database job should be scheduled:
-- Run daily to delete transformations older than 30 days
DELETE FROM transformations
WHERE created_at < NOW() - INTERVAL '30 days';
This policy may be updated periodically. Significant changes will be communicated to active subscribers via email.
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